As the Xbox E3 conference begun and head of Xbox Phil Spencer took to the stage - in front of an adoring
crowd - to spin a reinvigorated company policy of ‘openness and choice’, reading between the lines it meant a whole lot more.
We all know Microsoft haven’t had the strongest of starts to this current console generation, falling right at gate with a bumbling
announcement and from there being trounced by competitor Sony and its PlayStation 4 who are increasing the lead on consoles and software
sold consistently month after month. Well it seems like Microsoft has officially had enough, and I’m not even talking about the brand new
console coming late next year.
Throughout the show the narrative was simple, everything your Xbox One can do, the PC and other devices can do better.
From the wordy confusion over the word ‘exclusive’ no longer meaning… well... exclusive, to new Xbox Live features creating
cross-play between other devices and in-game features coming to PC first - it’s clear Microsoft are aiming to transition their gamers over
to greener pastures. By the end of the conference with Phil Spencer ushering in - though he wouldn’t like to admit it - a new generation of
hardware, putting a cap on what has been ultimately a failure in the Xbox One - especially riding high from the Xbox 360 -
the summary to gamers was simple; don’t buy our Xbox One, which is asinine when you opened the conference with an
announcement of a new Xbox One Slim model.
And truly why would you? You would have to be insane at this point to spend more money, not only up front but in the monthly
Xbox Live subscription fee, when the other ‘choice’ is cheaper and free - not to mention potentially performs a
heck of a lot better. With the initiative of cross-platform play, Xbox competitive gaming may indeed remain on
Xbox Live, but gamers will clearly favour playing on PC where they will have a distinct advantage over competitors all coalescing
into a narrative that makes Xbox One irrelevant - and it’s clear Microsoft know this too and made it all the more clearer
announcing Project Scorpio at this moment in time.
Whilst at this point we only know of its potential ‘6 teraflops’ of power and it being backwards compatible with games and devices you
currently own, it’s such a strange decision to announce this new console now, at this specific E3, when they could have
simply waited until the next with its official dated release not until Holiday 2017 - it would still give ample time for Microsoft to
announce and market the new hardware. Obviously this announcement sends out a clear message, Microsoft want to put the failings of the
past behind them, and unfortunately the Xbox One is part of that.